Most requested by organizations wanting to increase trust and influence.

The Relationship Advantage: Master the Art of Influence and Connection for Real Results in Business and Life

In a world where disconnection is all too common, Barb Betts shines a light on the importance of human connection. Her keynotes don’t just inform—they ignite conversations that matter. Elevate your events with insights that linger long after the event ends.

Trust

Build a culture of trust that strengthens relationships with clients, customers, teams and partners -- the foundation of every successful organization.

Authentic Influence

Master influence through emotional intelligence, trust and real connection -- no scripts required.

In every room, there’s one person who stands out—not because they’re the loudest, but because they’re the most trusted. No matter what business or industry you are in, the ability to connect authentically with others is the ultimate game-changer. The Relationship Advantage reveals the secret to becoming that person—the one everyone turns to, the one who naturally builds rapport and trust with ease.

This keynote goes beyond conventional strategies. It’s about understanding the power of relatability and authenticity in building meaningful relationships that drive real results. You’ll learn how to show up in a way that makes people feel seen, heard, and valued, whether you’re managing a team, working with clients, or collaborating with colleagues.

If you’re looking to enhance your influence in business, build stronger connections with colleagues and clients, or simply become someone people trust and relate to, The Relationship Advantage will give you the tools to show up as the most authentic, relatable, and impactful person in the room.

Audience Takeaways

  • Lead with Authenticity: People trust what’s real. Showing up as your true self is your greatest asset in building connection and credibility.

  • Build Meaningful Trust: Go beyond surface-level interactions to create lasting trust. Discover the essential elements that make people feel genuinely seen, heard, and valued.

  • Leverage Relational Intelligence: Emotional Intelligence alone is not enough anymore, Relational intelligence is your human advantage. Strengthen your ability to connect with anyone, in any environment, with ease.

  • Invest in Relationships That Last: Every interaction is a chance to deepen a relationship. Learn how small, consistent actions create long-term growth, loyalty, and opportunity.