Hi I’m Barb
The formal stuff…
I am a sought-after keynote speaker, successful entrepreneur, passionate educator, and the CEO of Relately Marketing. I've captivated countless stages, including LVMH, Thelios, Fidelity National, Inman Connect, WomanUP!, and the National Association of REALTORS® Annual Conference. Whether I'm teaching on leveraging relationships or authenticity, I bring an honest, compassionate, and transparent approach to every stage.
As a seasoned business owner with over 20 years of experience, I've mastered the ever-changing world of entrepreneurship and the art of running a thriving business. Through my signature program, RELATE, I educate business professionals on the exact systems, processes, and knowledge necessary to grow their business by leveraging authentic relationships.
My expertise has been featured in REALTOR® Magazine, RRC Residential Specialist Magazine, and my award-winning Relationships are your Superpower™ podcast. In today's complex business landscape, where leaders often rely on familiar, measurable methods for growth, I stand out by emphasizing the profound impact of cultivating authentic relationships. Many professionals mistakenly believe building relationships cannot be systematized, leading to missed opportunities and decreased ROI. I challenge this by demonstrating that relationships are both an art and a science, achievable through deliberate, structured, and measurable actions.
For salespeople and leaders, I offer a clear path to success: moving from simple transactions to building real, trust-based relationships. This approach leads to more referrals, loyal clients, and enjoyable interactions, equipping businesses to confidently adapt and thrive in today's market.
Known for wowing audiences with impactful and high-energy presentations, I help any audience tap into their greatness and leave feeling empowered and equipped with an action plan.
I reside in Southern California with my husband and two incredible children. When I am not on a stage, teaching, training, and mentoring other business owners, you can find me spending time with my family and friends, typically with a glass of Cab in hand.
The fun stuff…
I’ve always had a mantra. People don’t care about what you do, they care about who you are. So enough with all the professional stuff, allow me to introduce myself.
I'm Barb Betts. While my professional accomplishments are important, my family holds a special place in my heart. I've been happily married to my high school sweetheart, Harold, for an incredible 26 years. Together, we have raised two amazing children who have already achieved so much.
My daughter, Mandy, is a brilliant young woman pursuing her dreams as a graduate student in pursuit of a Doctorate in Physical Therapy. Her dedication to her studies and her passion for helping others inspire me every day.
My son, Chris, has had an extraordinary journey in the world of baseball. After a successful career as a professional baseball player, he has transitioned into the role of a professional sports agent in Major League Baseball (MLB). I'm immensely proud of his hard work and dedication to whatever he does.
Outside of my professional endeavors, I make sure to carve out time for the things I love. I have a deep appreciation for wine, good food and travel. I’ve never met a steakhouse I didn’t love, and you can get me to any destination that has a beautiful hotel overlooking the ocean!
Nurturing meaningful relationships with my friends is a huge priority for me. I cherish the connections I have built throughout my life and find immense joy and support in these friendships. My genuine and compassionate approach to relationships shines through in every aspect of my life.