About Barb
The formal stuff…
Barb Betts is a keynote speaker and human connection expert who helps leaders, sales professionals, and organizations grow through authenticity, confidence, and real relationships. A successful entrepreneur and CEO with over 20 years of experience, Barb has transformed how people think about sales, leadership, and business performance through the power of connection.
She has captivated audiences at world-class events including LVMH, Fidelity National, Fairway Mortgage, APM, Horsepower Brands, WomanUP!, and the NAR Annual Conference. Whether she’s speaking on leveraging relationships or embracing authenticity, Barb brings an honest, transparent, and compassionate approach to every stage.
Her signature methodology shows that relationships are not just an art — they’re a measurable, strategic advantage that drives trust, loyalty, and growth. Barb has redefined the way entrepreneurs and leaders build success, helping them see that genuine connection is a results-driven strategy that transforms teams, cultures, and client experiences.
As host of the award-winning podcast Relationships Are Your Superpower®, Barb shares her expertise with thousands, helping people move from transactional interactions to deep, trust-based relationships that lead to more referrals, loyal clients, and long-term business success.
Known for her high-energy, heart-centered presentations, Barb inspires audiences to tap into their own greatness, leaving them empowered with actionable strategies to strengthen relationships and accelerate growth.
When she’s not on stage or mentoring business owners, Barb enjoys life in Southern California with her husband and two amazing kids. She loves spending time with family and friends — often with a glass of Cab in hand — because the best relationships are the ones we nurture, both personally and professionally.
The fun stuff…
I’ve always had a mantra. People don’t care about what you do, they care about who you are. So enough with all the professional stuff, allow me to introduce myself.
I'm Barb Betts. While my professional accomplishments are important, my family holds a special place in my heart. I've been happily married to my high school sweetheart, Harold, for an incredible 27 years. Together, we have raised two amazing children who have already achieved so much.
My daughter, Mandy, is a brilliant young woman pursuing her dreams as a graduate student in pursuit of a Doctorate in Physical Therapy. Her dedication to her studies and her passion for helping others inspire me every day.
My son, Chris, has had an extraordinary journey in the world of baseball. After a successful career as a professional baseball player, he has transitioned into the role of a professional sports agent in Major League Baseball (MLB). I'm immensely proud of his hard work and dedication to whatever he does.
Outside of my professional endeavors, I make sure to carve out time for the things I love. I have a deep appreciation for wine, good food and travel. I’ve never met a steakhouse I didn’t love, and you can get me to any destination that has a beautiful hotel overlooking the ocean!
Nurturing meaningful relationships with my friends is a huge priority for me. I cherish the connections I have built throughout my life and find immense joy and support in these friendships. My genuine and compassionate approach to relationships shines through in every aspect of my life.